Dean Meyer’s Visual Note Taking from Social Media Camp
Dean Meyers took visual notes in the sessions that Chris Heuer and I led, and they are really excellent.
Some photos from Social Media Camp
Here are a few of the photos I took yesterday in between presenting and helping run Social Media Camp. Did you take photos? Please give us a link in the comments!
www.flickr.com
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UPDATE: Pictures from Jay Bryant.
The topics have been set…
It was an active morning here at the Roger Smith hotel, where 120+ Social Media loving folks came together and plotted out their day of learning. With three rooms to gather in, we broke out the schedule to cover the following items:
- Social Media 101 (10:15am) - Winthrop
- Government Blogging and Twitter Advocacy (10:15am) - Starlight 1
- Crafting a Social Media Press Release (10:15am) - Screening Room
- Creating Digital identity (11:15am) - Winthrop
- Wordpress as a Social Media Platform and how to develop content using Social Media (11:15am) - Starlight 1
- Power of suggestion on Twitter (11:15am) - Screening Room
- Lunch
- Social Media tools (1:00pm) - Winthrop
- Basics of Strategy in Social Media Marketing for Business (1:00pm) - Starlight 1
- I’m here, Now + Location based services (1:00pm) - Starlight 2
- Increasing Visibility through Social Media + SEO - Benefits of search (1:00pm) - Screening Room
- Social Media for job searches (2:00pm) - Winthrop
- Maximizing Social Media for e-commerce (2:00pm) - Starlight 1
- Differences and similarities between Facebook and Twitter (2:00pm) - Starlight 2
- Measurability (2:00pm) - Screening Room
- Marketing through Social Media (3:00pm) - Winthrop
- Integrating Social Media Marketing in your Marketing Plan + Kicking off & Increasing visibility for new Internet biz (3:00pm) - Starlight 1
- How to run a business (3:00pm) - Starlight 2
- Open (3:00pm) - Screening Room
- Open Discussion (4:00pm) - Starlight 1
- HTML Primer (4:00pm) - Starlight 2
- The science of ReTweets on Twitter (4:00pm) - Screening Room
People who liked Social Media Camp also may like…
Social Media Club New York will be doing a monthly meeting about Social Media Return On Investment, June 17th at PR Newswire.
http://smcnycjun.eventbrite.com/
Marketing Through Social Media Session #smcamp #iwny
It seems obvious now that Social Media is more then marketing, but marketing has been the tip of the spear that has made it relevant to most organizations, and is indeed a key part of the growth Social Media has experienced (not taking anything away from the grass roots, personal nature of its original usage). This session we will look at the broad concept of what is marketing, how we build relationships with the market, the importance of trust in marketing/branding and how companies are using social media to market their businesses products and services. This includes discussions on the importance of media/content, avenues for generating awareness, garnering word of mouth, and how to build your business using the cost efficient tools of social media.
In this session, we will start with the second half of the presentation from the morning’s session on What is Social Media and move into more specifics.
All of these sessions will be organized using currently available materials that are online, so we encourage you to add any important comments below in addition to any links to other resources you think will help people understand this topic. This session will take place at 300pm on Thursday June 4, 2009.
Some of the resources we have lined up for this session include:
- Marketing in a Recession
- Social Media Marketing for Small Business
- Word of Mouth Marketing Techniques
- Will it Blend
- Zappos Lessons: Building a Customer Culture
- What is Social Media
- Forrester Presentation: Dr. Natalie Petouhoff at Social Media Club
- Facebook Pages vs. Groups
- Next Generation Social Marketing
- Social Media Marketing for Small Business
- Is Social Media Marketing Viable
Do you have any other resources to share?
Using Social Media for Job Searches Session #smcamp #iwny
We all know that unemployment, particularly in the U.S., is up. We also know that Social Media is becoming an increasingly more important part of the hiring process, with employers using reputation searches through social sites as the basis for their hiring (and even firing) decisions. This is the important of the personal branding we discuss earlier in the day. During this session, we will discuss the most important aspect of how we represent ourselves for job searches, how employers are using the tools to review candidates and how you can make yourself stand out from the crowd and find the job of your dreams.
We will start with this presentation:
All of these sessions will be organized using currently available materials that are online, so we encourage you to add any important comments below in addition to any links to other resources you think will help people understand this topic. This session will take place at 200pm on Thursday June 4, 2009.
Some of the resources we have lined up for this session include:
- Employees Suck
- Job Search with Social Media and Mobile
- Social Media for Job Seekers
- Using Social Media to Find a Job
- 7 Secrets to getting your next job with Social Media
Do you have more you can share with us?
Social Media Tools, Services and Networks Session #SMCAMP #IWNY
In this session we will delve into the various types of software and services that are powering Social Media. There are many different ways to think of Social Media, and most people think of it in its simplest terms, or rather the one’s that they are most familiar with. But there is a wide variety of contexts in which we engage and relate with one another, both as individual’s and businesses. Some of the areas we will demonstrate and discuss include:
- Blogs
- Podcasts
- Social Discovery / Sharing
- Social Networks
- Virtual Worlds
- Presence Apps
- Conversation / Reputation monitoring
- Streams
- Collaboration Spaces
- Enterprise 2.0
- Web 1 (Forums, Email Lists)
All of these sessions will be organized using currently available materials that are online, so we encourage you to add any important comments below in addition to any links to other resources you think will help people understand this topic. This session will take place at 1pm on Thursday June 4, 2009. During the session we will demonstrate different tools and services from the live web and discuss how we use them most effectively.
Some of the resources we have lined up for this session include:
- Social Media Tools for Small Business
- Free and Low Cost Tools You Can Use
- From Jason Falls at the Social Media Club Bootcamp
- Social Media Monitoring
- What is Enterprise 2.0
- Ways to collaborate and share knowledge using social media tools
Do you have more you can share with us?
Creating a Digital Identity Session #IWNY #SMCAMP
As social beings, we all have our personas, our reputations, our relationships and so much more that goes into creating are overall identity. In order to be engaged in Social Media, it is important for us to properly craft a digital identity that figuratively and literally ‘puts our best foot forward’. In this session we will discuss the brand called you, creating a ‘homebase’ for your content, the power of participation and much more.
All of these sessions will be organized using currently available materials that are online, so we encourage you to add any important comments below in addition to any links to other resources you think will help people understand this topic. This session will take place at 1115am on Thursday June 4, 2009.
The primary basis for this session will be this Personal Branding presentation:
Some of the resources we have lined up for this session include:
- 7 ways to use social media to build stunning business and personal brands
- Online Reputation Management (from SM Breakfast 5/22/09)
- Personal Branding Search on Slideshare
- I am a Personal Brand
- 10 Steps to a Personal Brand
- The Human Centered Web (model by Chris Heuer)
Do you have more you can share with us?
What is Social Media Session #IWNY #SMCAMP
In the opening of our Social Media 101 track being offered at Social Media Camp during InternetWeek New York, we will help people understand the larger issues behind the rise of Social Media, discuss the ways that people define it, its impact on organizations and important considerations when engaging with Social Media as an individual or an organization.
All of the sessions will be organized using currently available materials that are online, so we encourage you to add any important comments below in addition to any links to other resources you think will help people understand this topic. This session will start at 1015am on Thursday, June 4, 2009.
The primary presentation will be based on the first half of this presentation below:
Some additional presentations we will be referencing include:
- Conversations Aren’t Marketing
- Storytelling 101
- Managing Social Media
- Peg Mulligan’s Social Media Resources List, Links of Note, May 2009
Social Media Camp #InternetWeek is Sold Out
Wow!
We are really excited about this coming Thursday June 4, 2009 at the Roger Smith Hotel. Especially now that we have reached our capacity. Yesterday I had thought we could oversell a bit expecting some no-shows, but in talking with a few people, it doesn’t seem like that is going to be the case. So 120 good people will be coming together in less then 36 hours to share what they know, to help each other and to make a difference in their own way.
Tomorrow morning, we will be putting up a couple of posts on the Social Media 101 sessions we are offering, to get some more support and resources. Each session will have its own post on this Web site, so we can capture and share what we learn with others beyond the walls of the hotel.










